Order Online
Blog Index
The journal that this archive was targeting has been deleted. Please update your configuration.

GenGreen includes Pizza Fusion in its State of the Green Union report for Autumn 2008.

GenGreen is pleased to announce its State of the Green Union report for Autumn 2008. This special feature will be released seasonally and will not only highlight developing trends in the eco-sphere but will also provide information about local independent businesses and service providers demonstrating these trends across the country.

With economic issues affecting the prices and availability of food all across the country, more people are concerning themselves with how their food is grown, where it is produced and how it makes its way onto their tables. More than ever before, people are opting for locally sourced organic foods and seeking out restaurants and other food service providers that do the same. CSA’s and community gardens are popping up in cities and towns everywhere and people are getting their hands dirty for the good of the planet and each other. This is why we have chosen Organic Everything, Eat Local and Agritourism as the three greenest trends of Autumn 2008.

Organic Everything

Despite studies that allege organic food has no health benefits over conventionally grown food and steep prices increases over the last year, organically grown foods have continued to increase in popularity. A report released in 2006 titled, Organic on the Menu: Healthy Eating Trends in Foodservice, stated that “In the last ten years, demand for organic foods has doubled and is expected to more than double again in the next few years.”

While some people may claim that “you can’t taste the difference,” organic foods are grown within strict guidelines that make sure you and the environment are protected from potentially harmful agricultural methods like spraying chemical pesticides. An article that appeared in the Boston Globe earlier this year noted that “the organic market makes up nearly 3 percent of the overall food market, a share that has increased every year for the past decade” making organically produced foods a small but fast-growing segment of an otherwise sluggish food industry. Statistics like these just verify what you already know if you visit your local grocery on at least a semi-frequent basis: it’s getting easier to find an organic version of just about everything. Even beer.

New Belgium Brewing Company

That’s right; micro-brewers dedicated to sustainable production practices are springing up all over the country. Take for instance, New Belgium Brewing in Fort Collins, Colorado. Colorado is overflowing with great brewing companies, but one would be remiss to ignore the incredible story of sustainability and philanthropy told by Fort Collins’ New Belgium Brewing Company. Armed with an amazing recipe of environmental and social responsibility mixed with employee-owned enthusiasm and selfless community involvement, its no wonder New Belgium produces some of the most delicious beers in the world. New Belgium’s beers range in flavor and style from the toasty Fat Tire Amber Ale to the zesty Mothership Wit Organic Wheat, and many intriguing small batches in between.  The New Belgium facility boasts progressive green design, with its own wastewater treatment process, on-site energy production using methane, and solar lighting. Lastly, but not least, Team Wonderbike, the brewery’s bicycling advocacy program has more than 10,000 members who have pledged to offset more than eight million car miles by riding their bikes. New Belgium beers have been spotted in fine restaurants and questionable taverns nationwide, and are available at most liquor stores. www.newbelgium.com

Eel River Breweing

Farther West in Humboldt County, California, Eel River Brewing is one of many small craft breweries that are proud to produce only 15 thousand barrels of beer annually. Eel River shuns the ideologies of mega-corporation breweries that only care about churning out millions of barrels of low-quality beer and instead focuses on living their motto; “Be natural. Drink naked.” Eel River was the first Humboldt County brewery to be certified organic and has won multiple awards at such prestigious events as the Great American Beer Festival and World Beer Championships. Eel River produces seven varieties of organic beer, including a Blonde Ale and Porter. www.eelriverbrewing.com

Otter Creek Brewing and Peak Organic Brewing Company

And lest we forget the Northern climates, Otter Creek Brewing in Middlebury, Vermont, and Peak Organic Brewing Company in Portland, Maine, have been producing certified organic brews since 1998- long before it was trendy in any way. The vision of both these breweries is simple: local, organic, collective, sustainable, and handcrafted, and they have been pioneers in realizing this vision since they opened. Several years ago, Otter Creek, which produces Wolaver’s Organic Ales, became the nation’s first brewery to switch their boiler fuel source from diesel to B20, effectively reducing CO2 emissions by 120,000 pounds per year. The Peak Organic Web site includes a neat feature where visitors can post images of their favorite “peak” experiences in the great outdoors. www.ottercreekbrewing.com and www.peakbrewing.com

Stone Mill Pale Ale from Anheuser-BuschAnd if you’re not in the mood to search out microbreweries, you’ll be pleased (or surprised) to learn that even beer giant Anheuser-Busch has been dabbling in the organic beer market producing Stone Mill Pale Ale, brewed with a combination of 100 percent organic Palisade, Tradition and Hallertau hops, and 100 percent organic Metcalf and Harrington barley malts harvested from small, family-owned organic farms. Stone Mill Pale Ale is brewed by Michelob Brewing Company at an organically certified brewery of Anheuser-Busch, Inc., located in Merrimack, N.H.   www.stonemillpaleale.com

Eat Local

Freshness and quality have always been invaluable elements for any chef or restaurateur. And for more and more chefs across the nation, finding the best ingredients also means reconnecting with local growers. Buying locally produced foods allows you to experience the seasonal diversity of your region, helps to maintain the local economy, and means that food spends less time in transport, allowing it to retain more of its nutritional value. Since the locavore lifestyle first started gaining attention in 2005, people have been taking a look at where their food comes from and questioning why food is being shipped in from distant (or even international) growers when there are small family farms in the next valley producing marvelous produce or meats. Restaurant chefs are no exception, and as a result, restaurants across the country have begun offering menus that are chock-full of locally and sustainably sourced goodies.

Pizza Fusion in Fort Lauderdale, Florida

Pizza Fusion proves that the words “chain restaurant,” so often uttered in disappointment, don’t have to mean low quality food. Based out of Fort Lauderdale, Florida, Pizza Fusion proudly serves up delicious, gourmet pizza in its purest form - untainted by artificial additives, like preservatives, growth hormones, pesticides, nitrates and trans fats (just to name a few). While they’re famous for pizza, their 75% organic menu features an eclectic variety of gourmet sandwiches, salads, desserts, beer and wine. But the goodness doesn’t stop there. In the interests of holding up their strong environmental mission, Pizza Fusion seeks out local and environmentally conscious vendors and suppliers and educates the general public on the importance of sustainable living through ecological community service, consumer education and environmental mentoring, like their Organics 101 course for kids. Visit their website for locations nationwide www.pizzafusion.com.

How to throw a green party

Straight to the source

According to the Clean Air Council, every day 43,000 tons of food are thrown out in the United States, and each year Americans toss out enough paper and plastic cups, forks, and spoons to circle the equator 300 times. That's the bad news. The good news is that with a bit of creativity and a little know-how, you can throw a fun, festive affair without it taking a major toll on the environment.



When planning an environmentally friendly party menu, leave your global appetite behind and think local. Shipping ingredients from another part of the world requires a tremendous amount of fuel. Look to your nearest farmers' market or CSA (community-supported agriculture) for in-season fruits and vegetables, as well as meat, eggs, and dairy products. They're fresher, taste better, and are oftentimes priced the lowest.

Sustainable eating
Beyond "local," there are a number of other labels and designations to keep in mind, including organic, biodynamic and sustainable. Organic food is regulated by the U.S.D.A. and must meet certain standards to be certified as such. While there is debate over the value of the U.S.D.A. organic label and how much it corresponds to the original goals of organic farming (which prioritize local and sustainable agriculture), you can assume that any food bearing the U.S.D.A. organic label is free from artificial pesticides and fertilizers.

Like organic, biodynamic farming eschews pesticides and fertilizers. It's also a sustainable, self-contained system in which everything on the farm is reused or recycled, with the goal of enriching the biodiversity of the land. There are a variety of ways to define sustainable agriculture, but in simplest terms, it aims to sustain rather than degrade the environment while also being economically viable. For more information on these labels, consult greenerchoices.org, a Web-based resource run by the Consumers Union.

Menu options
It can be a little overwhelming at first, but with a little thought and a bit of planning, creating a delicious, environmentally friendly menu is easy: With the right ingredients, you can turn almost any recipe into a green one.

If you're having a backyard barbecue, opt for grass-fed burgers and steaks, which typically require fewer pesticides, fossil fuels, and antibiotics than the corn-fed alternative. Hosting a wine and cheese party? Swap imported Brie for artisan cheese from a nearby farm, and pair it with wine from the same region.

For a Sunday brunch, think frittatas made with organic eggs, whatever veggies are in season, and cheeses, all sourced from your area. Alongside, serve locally baked pastries, rolls, and muffins, or make your own sweets with fresh fruit from the farmers' market. 

Tips and tricks
Use aluminum foil
Clean foil can be crumpled up and tossed into the recycling bin, making it a better option than plastic cling wrap. But, don't risk contaminating a load of recyclables: If your foil is covered in baked cheese and sauce, toss it in the trash.

Carry a tote
When you stock up on supplies, carry a reusable tote bag. Not only is it a less wasteful choice than plastic but it's stronger and helps you carry more.


As with food, with a little planning and some smart shopping, almost any drink can be a green one.

Serving a signature cocktail simplifies matters and allows you to take advantage of local, seasonal ingredients.In the summer months, pick up a seedless watermelon, then scoop out the flesh, freeze it on a baking sheet, and blend with vodka for a refreshing warm-weather treat. In fall, use a juicer to make fresh apple juice and whip up a batch of apple Martinis.

Wine and beer
For wine, think organic and biodynamic. If you're splurging on wine, go for Frog's Leap; if you're on a budget, try BonTerra. Local wine is another great option, as nowadays wine is produced in every state in the U.S.
When it comes to beer, local is also best — shipping Belgian beer to the U.S. requires a lot of fuel. Local brews eliminate that problem and add regional flavor to your menu. Look online to find breweries in your area; sites like brewpubzone.com list breweries by state.Nonalcoholic options
Aluminum is an easily recyclable material, so choose cans of soda instead of drinks in plastic bottles. (And, according to Environmental Defense, it takes 95 percent less energy to recycle an aluminum can than to create a new can from raw materials.)
Brew shade-grown, organic coffee (shade-grown coffee doesn't require cutting down trees and therefore doesn't deplete rain forests or disturb the habitats of birds and other species), offer organic herbal teas, and purchase water in glass bottles, which are easily recyclable. Even better, reuse old wine or beverage bottles to serve tap water, filtered if necessary.Tips and tricks
Make recycling easy
To ensure that your guests recycle, line decorative baskets with clear plastic shopping bags, label as recycling bins, and place near the trash can.

Clean green
Use naturally derived cleansers, like Method's cucumber-scented dish soap.

DECORATING  When it comes to decor, think like the TV spy MacGyver: Be resourceful and use things you already have in original ways.

Why run to the store to buy bags of decorations, disposable plates, and run-of-the-mill flowers when you can use items from your own kitchen and backyard to create unique and unexpected decorations?

Create big, full arrangements with just one dozen red roses. Place a metal floral frog or water-soaked florist foam (available in the flower section of the supermarket) in a small bowl or vase and insert freshly cut roses randomly throughout.
Poke takeout chopsticks into red fruits and vegetables such as crab apples, radishes, radicchio, and even red-skinned potatoes, then push into the empty spaces to fill out the arrangement.As with food, when shopping for flowers, it's always best to look for local, organic options. Check your farmers' market to see what's available, and don't be afraid to swap something local and seasonal for the roses.Centerpieces and more
Purchase a baby tree from your local nursery, wrap the container with layers of burlap, and tie with a shiny ribbon. Place on a cake stand as a living centerpiece, and plant right after the party.
Place cards
Collect large leaves from the yard and write guests' names right on them with a nontoxic permanent ink pen.

Slice a wine cork in half and insert a leftover paint chip. Write the names of the dishes you're serving on each paint chip and use to identify them on the buffet table. This idea also works for place cards. (If the corks wobble, use a knife to make the bottoms flat and even.)

Repurpose glass vases into sangria jugs (or drink pitchers) and use real fruit as bottle stoppers.

E-vites are the greenest and most convenient way to go, but not the most personal. Instead, design a colorful invitation — scanning a handmade invite is the easiest — and send it out as a JPEG with a personalized e-mail note; follow up with a phone call.

If it's a formal occasion, think postconsumer recycled paper for the invitations: It's paper made from old paper, so you're helping to complete the recycling loop.


Bandannas can be repurposed as casual cloth napkins. If you don't have them all in one color, feel free to mix it up.

While reusable plates, cups and utensils are the greenest choice, they aren't always the most practical one, especially for large groups. Believe it or not, the phrase "eco-disposable" is not an oxymoron. In fact, it's becoming increasingly easy to find affordable environmentally friendly disposable tableware in mainstream stores.

  • Whole Foods' 365 store brand has durable plates and bowls that look like sturdy paper ones but are actually made from renewable and biodegradable sugar cane.

  • For a bit of color, look for Recycline's plates and bowls in bright, bold colors like purple and lime green; they are made entirely of recycled plastic (from old yogurt cups) and are sturdy enough to be used several times.

  • Stock up on Cereplast forks, spoons and knives, which are made from a biodegradable bio-plastic consisting of 80 percent corn-based starch and 20 percent green fillers. If you compost, you can toss these utensils right into the bin and they'll break down in about three months.

  • Forget plastic straws. Greenhome sells some made from PLA, a corn-based bio-resin. They look and feel like plastic ones but are completely biodegradable.

  • Also look for plates, chopsticks, and other utensils made from bamboo, a fast-growing renewable and biodegradable resource.

  • Tips and tricks
    Don't buy, rent
    Instead of buying new supplies, you can rent chairs, tables, tablecloths, and even snow cone machines for very low prices.Repurpose
    Bandannas are a great reusable cloth napkin that won't break the bank (as pictured below).

    Prevent waste
    If you use a caterer, bring your serving dishes to them. This way, they can avoid using disposable trays and platters.


    No matter how old your guests, it's fun to incorporate activities that come with a tasty treat.

    First, blow up a balloon (use natural latex balloons, which are biodegradable), then cut newspaper into long strips, coat both sides with white craft glue, and use to cover the entire surface of the balloon. Allow the glue to dry completely, then pop the balloon.

    Cut out a small flap and fill the inside of the pinata with grown-up treats such as gift cards, mini bottles of alcohol, and beauty product samples. Tape the flap shut and add a layer of glued newspaper to seal it up. Use a heavy-duty piece of tape (duct tape works well) to adhere a line cord or sturdy ribbon so you can hang the pi�ata from a tree branch, then use double-stick tape to wrap the outside with leaves from the yard.

    Send your guests out into the woods to gather twigs and branches to help light a fire. Bring out a big bowl full of marshmallows, organic chocolates, and graham crackers. Guests can use the twigs they collected to make skewers and toast their s'mores. (Use a manual pencil sharpener to sharpen the branches.)

    For a minty version, add a small drop of real peppermint essential oil to toasted marshmallows. (Fireplace ashes are safe to spread across the lawn. Just wait until they've cooled completely and scatter.)

    - E. Haley


    Pesticide Free Wine Please

    This article from the great folks at EuroActiv.com details the findings of a recent study conducted in Europe. The results of the study indicate the presence of an average of more than four pesticides per bottle of conventional wine. Dig what they had to say.....

    Study finds pesticide residues in wine

    A study by the European Pesticides Action Network (PAN) reveals that wines on sale in the EU may contain residues of up to 10 different pesticides potentially harmful to human health. But manufacturers argue that the quantities are so tiny that drinking wine poses no health risk.

    "Grapes are among the most contaminated food products on sale in the EU and receive a higher dose of synthetic pesticides than almost any other crop," argues the environmental NGO in a report analysing pesticide residues in wine, published on Wednesday (26 March).

    The study covered 40 bottles of wine - 34 conventional and six organic ones - purchased inside the EU. According to the results, the 34 bottles of conventional wine together contained 148 pesticide residues. All 34 bottles contained from one to ten pesticides, bringing the average per bottle to more than four. Of the six bottles of organic wine tested, one sample contained a low concentration of a possibly carcinogenic pesticide.

    According to PAN Europe, the "contamination of wines is a direct result of over-reliance on pesticides in grape production". The group argues that the presence of pesticides in European wines is a "growing problem" as grape farmers abandon traditional pest control methods to adopt more hazardous synthetic pesticides. According to Elliot Cannell of PAN Europe, this trend has a direct impact on the quality of wines produced in Europe as pesticides used to grow food crops "can and do end up in food products".

    Responding to the report, the European Crop Protection Association (ECPA), which represents pesticide manufacturers, highlighted that all the residues found were authorised for use in the EU. In addition, ECPA underlined that the levels of residue were found "in such minute quantities" that they "are not even remotely close to [reaching] any level of concern". ECPA compared the proportion to the part per billion level or the equivalent of "one drop of water in an Olympic-sized swimming pool". The association also deplored that the PAN report did not test other elements such as copper or sulphur, which are both used in organic vinificulture.

    "Drinking wine poses no health risk for European consumers with respect to pesticide residues [...] Both the use of pesticides and monitoring of residues are very carefully controlled by independent scientists. Maximum residue levels are set well below levels that could cause a risk to humans, to build in a substantial safety margin," said ECPA Director General Friedhelm Schmider.

    In 2006, the European Commission proposed external tightening the existing pesticide usage and authorisation rules in Europe as public concerns over the health and environmental impact of the so-called plant protection products continue to grow. So far, the Commission has rejected demands by Parliament to extend an existing list of substances banned from use in the production of pesticides. The EU 27's agriculture ministers are set to debate the matter in April and are expected to reach a political agreement by 19 May 2008.

    Published: Thursday 27 March 2008

    Environmental Crime Stoppers

    Check out one of the Florida Department of Environmental Protection's latest press releases on how Floridians can help protect the states natural resources against environmental crimes.

    FOR IMMEDIATE RELEASE: April 17, 2008

    CONTACT: Amy Graham, (850) 245-2112

    Dial #DEP to Report Environmental Crimes

    --DEP and Floridians team up to protect the environment--

    TALLAHASSEE – Floridians now have a new tool for protecting the state’s natural resources. The Florida Department of Environmental Protection (DEP) recently announced that most cell phone customers in Florida can dial #DEP to report environmental crimes, including illegal dumping of hazardous materials, construction debris, oil drums and biological waste.

    “#DEP helps officers respond quickly and efficiently to environmental crimes and emergencies,” said DEP Division of Law Enforcement Director Henry Barnet. “DEP’s law enforcement will now have additional eyes on the roadways and in the field to help spot and easily report major crimes against the environment.”

    #DEP is an emergency line for reporting environmental crimes only. The program will allow for statewide consistency in the way Floridians, particularly motorists with cell phone only access, report environmental crimes. State Warning Point staff will answer calls and forward information to DEP law enforcement personnel or emergency responders for investigation.

    Last year, DEP’s Bureau of Emergency Response responded to more than 2,100 incidents, with more than 90 percent of those referred to DEP from the State Warning Point. DEP’s Bureau of Environmental Investigations conducted almost 350 criminal investigations in 2007, resulting in 133 arrests.

    To help educate and inform the public on environmental crimes as well as DEP’s law enforcement activities, the Division of Law Enforcement this week unveiled a new Web site. The site highlights the Division’s bureaus of Emergency Response, Environmental Investigations and Park Police as well as the Training Center. Now available online is emergency contact information, tips on recognizing and reporting environmental crimes, career profiles of DEP law enforcement employees and “notes from the field” spotlighting real on-the-job situations faced by DEP officers.

    DEP’s Division of Law Enforcement is responsible for statewide environmental resource law enforcement, providing law enforcement services to Florida’s state parks and greenways and trails. Division personnel investigate environmental resource crimes and illegal dredge and fill activities, and respond to natural disasters, civil unrest, hazardous material incidents and oil spills that can threaten the environment.

    To report environmental crime, most wireless customers can now dial #DEP. Callers can also report environmental crimes to the Environmental Crimes Hotline at the State Warning Point by calling 1 (877) 272-8335 or 1 (877) 2-SAVE-FL. General environmental inquiries should be directed to DEP district offices during business hours.

    For more information on DEP’s Division of Law Enforcement, visit www.dep.state.fl.us/law.

    Happy Earth Day

    In honor of Earth Day, we thought it would be neat to share some great tips on greening your technology.

    8 Ways to Green Your Technology

    by Trey Granger

    Technology is a HUGE part of our daily lives. We carry around cell phones and media players, work all day on a computer and come home to watch television.

    But electronic devices make up 70 percent of the toxic waste in our landfills. Here’s eight ways to make sure your need for information doesn’t compromise the environment.

    1. E-cycle
    Keep your electronics out of landfills at all cost. If they still work, donate them to a second-hand store for reuse. If not, use Earth 911’s recycling locator to find a place to recycle them. It could be a community event, a retail store or even a manufacturer take back program. All of these are better than your trash can.

    2. Provide a Second Life for Electronics
    Recycling electronics is important, but only if they no longer work. Consider options that will reuse this technology again and keep it out of the waste stream.

    * Trade in video games and movies for credit at stores that sell these items
    * Donate your televisions and computer monitors to Goodwill; you can find second-hand store locations using Earth 911’s recycling locator
    * Offer your old cell phone to a service provider so it can be refurbished

    3. Reach for the Energy Stars

    Electronics use up a lot of energy. ENERGY STAR products can cut energy use by 50 percent. If you’re shopping for new electronics, check for an ENERGY STAR label. This covers computers and monitors, televisions and even battery chargers.

    Some other energy-related notes for when you’re purchasing

    * Notebook computers use less energy than desktops
    * LCD TVs use less energy than plasma TVs

    4. Use Rechargeable Batteries
    You already charge batteries for cell phones and laptops. So why are you buying disposable AA and AAA batteries for other products? Rechargeable batteries last up to three years longer, and are accepted by more recyclers than other batteries.

    5. Power Down Inactive Electronics
    Why keep your TV on when no one is in the room? Booting up a computer may take a few minutes, but at the very least turn off the monitor when it’s not used. Also, unplug chargers that aren’t in use. They still use energy even if they aren’t charging anything.

    6. Lay Off the Heavy Metal
    Deep inside our electronic devices lie potentially hazardous materials like lead and mercury. These metals are not only a health hazard to you, but make proper disposal of electronics a necessity for the environment. Manufacturers are beginning to respond to this by producing devices with less/no hazardous materials, so look for these in the future.

    7. Be Responsible With Packaging
    Electronics are fragile, so they come with lots of packaging. Whether it’s cardboard boxes, Styrofoam or plastic bags, all this material should be recycled. Cardboard can be recycled with your paper, and all plastic should have a number on it (e.g. Styrofoam is #6) used for recycling. Use Earth 911’s recycling locator to find out where you can recycle all your packaging.

    8. Spring for the Warranty
    Warranties allow for your electronics to be fixed instead of replaced, meaning they stay out of the waste stream. They also encourage you to keep products for longer, which is better for the environment.
    If you are looking for new electronics, consider an upgrade instead of a new purchase.
    * Use the same case for your computer, with a new motherboard and more RAM
    * Get a digital converter to modernize the picture of your analog TV

    This story is part of Earth 911’s “Green Eight” series, where they showcase eight ways to green your life in various areas. Click here to see Earth 911’s “Green Eight” archive.